Grown Folk Conversation


When we were kids, our Mothers told us we could be whatever we wanted to be. Well, while this may be true, there are some things that are out of our control. When you went to your Dad, and said, “I want to be a Center in the NBA”, he may have said something akin to – “the average height in our family is 6’ so, unless you experience a tremendous growth spurt; you’d better reassess your career prospects.” This same rationale applies to those of you who aspired to be Mick Jagger growing up, and while you now find yourself successful in commerce, you’re most certainly not living the life of a 60 year old rock star. The same sobriety must be applied to pursuit of GSA OASIS.

Sure, there are GSA Proposal companies; Capture Management companies; and everything in between that is willing to say anything in order to get your business. “You can win if you only…”; “we’ve got a $$$$%%%% client win-rate…”; and “we did DNA enhancements for Bill Walton….” Here’s the sober truth: at some point, you gotta grow up and recognize who you are, and start there.

Now, taking on the practicality of many of our Fathers (and a few Old Spice commercials); look carefully at that GSA OASIS evaluation checklist in the RFI; now look at your company; now look back at the checklist… you either are what it says you need to be or you’re not. There is simply not enough time for you to morph. So you realize now that your trying out on American Idol, while exciting, is probably not going to change your career path. You have 3 choices now:

  1. be a romantic and go after the impossible,
  2. develop an alternative strategy to still be part of the game, or
  3. quite. I am not much for quitters, so if chose option 3, you should stop reading now.

Now, this time; look carefully at that GSA OASIS RFI overall; now look at your company; now look back at the RFI… ahhh, yes, in the land of the blind, the one-eyed man is King. You noticed that there is an embedded value proposition that you possess which you missed the first time around. It is one that is unique to each and every federal contractor – Relationships. You see, Rock Stars don’t make money without a fan base – they just as well might still be playing in their parents’ garage. What you know for certain is this: the folks that buy from you now do so because they like you. And, that is your ticket to getting backstage at the concert. Right now, you should be completing a response to the RFI – not for the purpose of competing, but for the purpose pre-selling GSA OASIS to your current clients and subsequently to the eventual Rock Stars to become a glorified Rodi.

But you have another problem… the Rock Stars don’t know who you are.

Well, we can help with that; the “Teaming Exchange” was incepted and formed for the practical purpose of meeting folks where they are, and helping as many Smalls to monetize this contract vehicle as possible – while mitigating risk for all involved. While we may not end up with every Rock Star on the planet; all we need is one U2, perhaps a Led Zepplin, and maybe a Foo Fighter; we won’t make all of the money – but we’ll certainly carve out a noticeable chunk.

To determine if our framework may work for you, forward your completed GSA OASIS RFI checklist for scoring; mailto: by May 10th for urgent consideration – after that, no guarantees on review prior to the final RFP.

If you don’t stand a chance, we’ll tell you; if you’re a Rodi, but not Rock Star material, we’ll tell you that too. But whatever you are, we will meet you “where you are” and help find a way to get you a job at the concert – being a Rodi, and making money, beats the hell out of being a Groupie, and getting pimped, any day.

For more information on the GSA OASIS Teaming Exchange Business Case, visit:

Join OASIS Teaming Group on LinkedIn @


BACKGROUND: The following is an exchange that the 8-PAC Editor had on another Blog. The context is the controversy over race-based criteria being used in the award of local contracts:

Blogger (Tx B’s) wrote – “To award any contract based on someone’s race should be illegal, just as it MUST be illegal if someone is denied a contract based on their race.

I would like to hear an explanation of why you should get a contract over me, both our qualifications being equal, because you’re a minority. And don’t use that old in the past minorities were denied those contracts. Yes I admit that happened, but this is not the past and YOU were not the person effected.”


I would like to pose a rhetorical response to your question with the following; presuming you are a white-male owned firm; “Why should you continue to get contracts over me, both our qualifications being equal, simply because you have the luxury of institutionalized favoritism on your side”? And don’t use that old “I am a good ole’ boy” and we once had a monopoly on opportunities in the grand ole south. Yes I admit that happened, but this is not the past and YOU were not the good ole’ boy who benefited.

I hope you see how this sword cuts both ways.

Yet, you and I both know that despite this being a different time and space, there is a residual effect of yesterday; just like when you turn on the gas without a flame – wait a minute, and turn it off… you still smell the gas for an extended period even though you can’t see it.

I have had too many of white-male colleagues tell me that they know the game, how to benefit from the gas having been turned on – the ethers soaked into the fabric of society and the confidence of it being invisible and virtually undetectable… except the faint smell. You know what it is…

Tx Bs, I am a proud capitalist, and would like nothing better than to compete with you mono e mono; however, you and I both know that you don’t really want that. If by chance you REALLY do, then rally with me to get more minority firms into your good ole’ boy group, come team with me on the projects that you get by virtue of your legacy connections to rural Texas – and don’t just share your veggies, give me some meat! I will reciprocate and we can all eat.

But, let’s not insult each others’ intelligence by acting like we don’t smell gas in the room… you know what it is.

Rudy Sutherland | Entrepreneur & Small Business Evangelist


Q: What are your thoughts regarding “Race-based Criteria”?

%d bloggers like this: